- Advertisement -
Home Sports How the Odimtaani kitting initiative has transformed Kenya’s grassroots football

How the Odimtaani kitting initiative has transformed Kenya’s grassroots football

- Advertisement -

NAIROBI, Kenya, Jan 19 – Early last year, one of Kenya’s leading betting firms Odibets launched a kitting programme dubbed “Odimtaani” that saw over 10,000 teams in the County Leagues get kitted with football jerseys.

Odibets, who in 2020 came in as Harambee Star’s motivational partner signed a multi-million sponsorship deal back in 2019 with Football Kenya Federation (FKF) to help develop grassroots football.

According to Odibet’s Country Marketing Manager Aggrey Sayi, the plan was to kit all teams participating in the various County leagues and so far, the programme has been a success as its impact has been felt all over the country.

“Teams at the grassroots level had been struggling to get proper equipment and kits. With the launch of the Odimtaani initiative we were able to kit several teams and this has gone a long way into boosting and actualizing the dreams of young talented players in the country,” said Sayi.

Teams from Central, Eastern, Western, Nyanza, and coast regions benefited as they received their jerseys and balls.

“We are in talks with FKF so that we can have a programme whereby teams and players participating in the County league may get to be awarded and feted at the end of every season thus motivating them and helping the county soccer leagues grow even bigger,” added Sayi.

This is one of the many partnerships that Odibets has continued to foster with the Federation to help improve football in Kenya. Late last year, the firm offered a substantial financial boost to national football team Harambee Stars ahead of their crucial 2021 Africa Cup of Nations qualifier against Comoros.

- Advertisement -
- Advertisement -

Stay Connected

16,985FansLike
2,458FollowersFollow
61,453SubscribersSubscribe

Must Read

Tushop Online – TUXEVO – The Leading Online Shopping Marketplace

Tushop Online - TUXEVO is an e-commerce platform made up of small businesses offering a wide variety of consumer products in Kenya. Buy all...
- Advertisement -

Best Online Shopping site in Kenya: Tushop Online – TUXEVO

Best Online Shopping site in Kenya: Mobile Hub Kenya Are you looking for a new Mobile phone or a new gadget to upgrade your collection? Are...

Who will blink first in Kibicho, Sonko brawl?

The case pitting former Nairobi Governor Mike Mbuvi Sonko against Interior Principal Secretary (PS) Karanja Kibicho is far from over with both parties flexing...

KANU Mt. Kenya chapter dismisses letter to Uhuru by 41 MPs

Former ruling party, Kenya African National Union (KANU) Mt. Kenya chapter has dismissed 41 MPs from the region who wrote a letter to President...

Related News

Tushop Online – TUXEVO – The Leading Online Shopping Marketplace

Tushop Online - TUXEVO is an e-commerce platform made up of small businesses offering a wide variety of consumer products in Kenya. Buy all...

Best Online Shopping site in Kenya: Tushop Online – TUXEVO

Best Online Shopping site in Kenya: Mobile Hub Kenya Are you looking for a new Mobile phone or a new gadget to upgrade your collection? Are...

Who will blink first in Kibicho, Sonko brawl?

The case pitting former Nairobi Governor Mike Mbuvi Sonko against Interior Principal Secretary (PS) Karanja Kibicho is far from over with both parties flexing...

KANU Mt. Kenya chapter dismisses letter to Uhuru by 41 MPs

Former ruling party, Kenya African National Union (KANU) Mt. Kenya chapter has dismissed 41 MPs from the region who wrote a letter to President...
- Advertisement -
%d bloggers like this: